Tag Archives: battlefront

Electronic Arts CEO: “Life Is Better With Video Games”

This afternoon, CNBC interviewed the CEO of Electronic Arts (Andrew Wilson) live from E3. The interview ranged from the new Star Wars: Battlefront game to virtual reality games, which Wilson thinks are years off. Wilson’s punch line for the interview was the following:

“When you play more games, your life gets better and better.”

That just sounds weird to me, not to mention wrong, unless you interpret “better” to mean less sex due more divorces and less dating, which means less babies, which means the world is saved, or at least ecological Armageddon is forestalled a little longer.

To me, it honestly sounded like a slogan for a happy pill. It sounded like someone was pushing addictive happy pills and knew it. That was my reaction to the interview.

Electronic Arts was pushing the new Star Wars: Battlefront game at E3. The clips during the interview looked really good, like an old-school Star Wars: Jedi Knight game brought into the year 2015.

For everyone who ever wished Star Wars: The Old Republic looked better graphically, which is pretty much everyone, we should be looking forward to this game. This is surely the best snow landscape I’ve ever seen.

My only criticism of the Star Wars preview videos is that the ancient, used-a-million-times Star Wars sound effects and music sound a little stale. I hope Disney’s movie productions will come up with something new.